Michael Ivanov, Ph.D.

Brand Identity & Design
UX/UI Prototyping
Application



/ 2025-05

Location: New York, NY
Sector: Psychology / Healthcare
Model: B2C

For Dr. Ivanov, we developed a sleek mobile application that simplified complex workflows into an intuitive user experience. The design combined modern typography, a clean interface, and a functional color system to ensure clarity and ease of use.

Interactive prototypes streamlined navigation, while conversion-oriented flows guided users from onboarding to key actions in just a few taps. The result was a cohesive visual system across iOS and Android, reinforcing usability, trust, and scalability for future growth.


Full case outline